How do you approach being self-critical? What issues does it raise? Do you have friends, family, colleagues or a group who will critique your work for you?
I think that my self-critiquing process goes through many stages and revisions. Initially I have to try and stand back and detach myself from the process of designing and try to view from the client’s perspective. This can be difficult as design is a very personal subject and what is pleasing to some may have the opposite effect on others. New or redesigned products/identities usually have to stand up to some extreme views from both ends of the spectrum. Also the design process can be very blinkered and the final design will reflect that. Saying that, focus isn’t a bad thing!
Some recent major logo redesigns that haven’t been received very well.
Previous design work I have done has undergone several revisions through meetings with and feedback from clients. I have also used friends and family to give me an outsider’s opinion as they are usually impartial and will give an honest initial reaction.
As of yet, I haven’t used the OCA community for critique purposes but have critiqued others on the various groups. However, going forward I will be using it more as I have made some good connections and it’s always good to get feedback from peers in the same line of work as yourself.
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